I connect brands to the world with strategy, thoughtfulness and creativity.
partnering with corporate executives, small businesses and global brands alike.
LinkedIn Trainings
Content Creation
Social Media Strategy
Speaking & Workshops
LinkedIn Trainings
MARKETING TEAMS | CORPORATE COMMS & PR TEAMS | LEADERSHIP TEAMS | BUSINESS-MINDED GROUPS
THIS IS FOR:
When you bring me in to sit at your table, I’ll show you how to get the visibility and results your brand and team members deserve on LinkedIn with a totally personalized action plan that’s structured around your goals and category niche.
I help companies drive impact through strategic LinkedIn trainings for their social media, corporate communications, sales and recruiting, and marketing teams.
That means I help you get a really strong understanding of why LinkedIn is important for both you and your brand’s growth—and how to make it work for you.
Workshops Include:
LinkedIn Accelerator: Getting Real Results from LinkedIn
Optimizing Your LinkedIn Profile for Visibility
LinkedIn for Executives: How to Build Thought Leadership
Harnessing the Power of LinkedIn for Sales Teams/Recruiters
Some Happy Partners:
“Katie always knows how to infuse fresh and creative ideas into a brand’s social media strategy. She can breathe life into brands that need a little digital magic. While we both worked on the Marriott Hotels brand, her role in the launch of the LinkedIn campaign drove results that far surpassed our benchmark.She’s a driven and passionate marketer that makes working together so much fun. Her social and digital marketing experience working on several major brands is beyond valuable to her work she does today.”
Blair Cranford, Marriott International Source
Social Media Strategy
THIS IS FOR:
BRANDS AND AGENCIES LOOKING FOR A CUSTOM, COMPREHENSIVE STRATEGY DOCUMENT THAT SERVES AS A COHESIVE RESOURCE, ENSURING CONTINUITY AND CLARITY IN EXECUTION WITHIN THE TEAM.
This Social Media Strategy document is a structured approach to creatively achieve a brand’s unique goals and priorities. Its detailed insights and directives empower seamless collaboration and effective execution of the strategy, facilitating shared understanding and clear action across stakeholders.
The social audit and strategy deck consists of goals and KPIs, channel-specific strategies and actionable roadmaps, competitor analysis, content bucket creation, unique creative series ideas, tone of voice on social media guidelines, creative direction based on brand guidelines, best practices for community management and building community through search and response, and a one-month content calendar outline.
Starting at $4,000
The Process Includes:
1-hour Kickoff Call
Strategy Document Delivery and Presentation
Strategy Document Outline
Follow-up Consulting Calls to Brainstorm and Execute Approved Social Strategy
Some Happy Partners:
“Working with Katie was a game-changer for Marriott Vacations Worldwide. The way Katie approaches and delivers social media strategy is fresh, thoughtful, innovative and most of all, finely tuned to our brand voice. Katie was key in helping us successfully launch our first influencer program, which has since received high praise and higher budgets due to outstanding results. Katie is constantly pitching us creative content strategies to stay ahead of our competitors in the ever-changing social landscape. No project or initiative is too small or too large for Klo Marketing to take it on with gusto. For anyone looking for someone to take their social presence and brand to the next level, I would highly recommend Katie and Klo Marketing.”
Kendall M, Senior Brand Social Media Manager at Marriott Vacations Worldwide
Creative Content Shoots
THIS IS FOR:
THE BRAND THAT’S LOOKING TO ELEVATE ITS BRAND PRESENCE TO MEET GOALS THROUGH BEAUTIFUL YET STRATEGIC CONTENT
Enhance your brand’s presence with fresh, on-brand, social-first photos and video.
Our creative team will produce marketing-driven content that brings your brand vision to life and drives business results. These shoots include an iPhone content creator and a professional photographer.
Whether you need lifestyle content, team spotlights or media for advertising, we’ll plan, execute and edit imagery that aligns with your business goals.
Deliverables include edited iPhone vertical videos and photos and edited photos.
Starting at $2,000
The process includes:
1-hour Kickoff Call to Understand Brand Goals & Establish Content Goals
Review of Shot List and Timeline
Customized Shot List and Timeline Creation
3 or 5 Hour On-site Photoshoot
Some Happy Partners:
“Katie seamlessly took our client’s new brand positioning and translated it into an elevated and differentiated social presence. She is incredibly knowledgeable in the social space, with the unique ability to deliver both strategic insights and a compelling creative POV.”
Shawn B, Founder of STORY&STRATEGY
Speaking & Workshops
THIS IS FOR:
TEAMS LOOKING TO ELEVATE THEIR KNOWLEDGE ON SOCIAL MEDIA TO ACHIEVE BUSINESS GOALS
When you bring me in to sit at your table, I’ll show you how to get the visibility and results your brand and team members deserve with totally personalized action plan that’s structured around your goals and category niche.
I help companies drive impact through strategic LinkedIn trainings for their social media, corporate communications, sales and recruiting, and marketing teams.
That means I help you get a really strong understanding of why LinkedIn is important for both you and your brand’s growth—and how to make it work for you.
Topics Include:
How to Best Capture On-Brand Social Content for Your Channels
Building a Successful Social Media Career for College Students
Using AI Efficiently To Create Social Content and Analyze Performance
Building An Engaging and Results-Driven Social Media Strategy
Some Happy Partners:
“Katie delivered a workshop for our leadership team and staff of dog trainers at Beyond the Leash to teach us how to create a more comprehensive, elevated brand presence on social media. She included relevant examples, reviewed our own content performance, and curated an actionable presentation for our team to apply what we were learning. We are already noticing an improvement in our performance and engagement after implementing what Katie taught us from her workshop - companies, and organizations, whether small businesses or large corporations, would greatly benefit from investing in a workshop with Klo!
Melyssa A., Program Director at Beyond the Leash